Seattle Space Needle selects Veovo for efficient crowd management
Veovo, the technology company powering intelligent decision-making in airports, train stations and theme parks globally, has announced that the world-famous Space Needle has turned to Veovo’s Crowd Management solution to manage visitors effectively and safely.
Standing tall at an impressive 184 meters, Seattle, Washington’s Space Needle offers visitors a 360-degree panoramic view of downtown, Mount Rainier, Puget Sound, and the Cascades and Olympic Mountain ranges. From the all-glass revolving floor on the lower level to the floor-to-ceiling glass on the upper level, over 1 million annual visitors agree that the tower is a must-see when visiting Seattle.
To effectively manage visitors while complying with workplace safety requirements, the Space Needle needed a granular, real-time view of the people numbers and movement. This includes the number of guests on any given day, how much time they spend on the property, and in each observation deck and restaurant.
With Veovo’s Crowd Management solution, the Space Needle will have accurate insights into guests’ queue and dwell times throughout the day and at each observation level. The data will, over time, provide the Space Needle with trends, thereby helping identify peak periods and areas more accurately. This will help them plan ahead to match staffing, capacity and resources with visitor demand, and minimize overcrowding and distribute guests more evenly, to offer a safer and better experience.
“By understanding how people enjoy the Space Needle’s observation decks, food and beverage experiences, and amenities, we can better provide both a safe and enjoyable experience. Through Veovo’s crowd management solution, we can reduce and prevent overcrowding, while understanding trends over time will allow us to optimize our operations and resourcing,” said Luis Quintero, Senior Operations Manager at the Space Needle.
“We’re very proud to be working with such an iconic tourist attraction and helping them deliver a better guest experience. Our technologies will assist the Space Needle in improving their operations and planning and gain new insights that will enable them to tackle the age-old challenges of crowding, safety and guest enjoyment,” said James Williamson, CEO at Veovo.
“Veovo’s solutions are easy to implement, and their data analytics is impressive and accurate – It just works!”