Scotland´s leading airport has turned to BlipTrack´s technology to gather data about passenger queue and flow. The information enables the airport to streamline operations at security lines and to display real-time waiting times throughout the airport.
With 11 million passengers last year and heading towards 12 million this year, Edinburgh Airport is Scotland’s busiest airport. Being that, it is crucial that logistics are on point around the airport to keep passengers happy. In July 2016, the airport reported the busiest ever month after seeing 1,332,282 passengers through its doors – an increase of 9.6 % on the same month last year.
With the constant increase in passengers, Edinburgh Airport enlisted the expertise of BLIP Systems to design and implement the BlipTrack solution at the airport´s security lines, to help measure and handle passenger numbers smoothly and efficiently.
The solution provides the airport with detailed information about passengers´ queue times and how they move around the airport. The data gives the airport a clear picture on trends and patterns and how they are performing. It allows them to respond promptly and effectively – if lines are becoming congested – to ultimately reduce processing times. In addition, it also enables the airport to provide optimum service by displaying wait times on signs in the airport and on their website, thereby reducing passengers´ frustration by creating realistic wait time expectations.
“With BlipTrack we are able to keep our passengers fully informed 24/7 – both in the terminal and online – about what to expect at security. At peak times, up to 3,000 passengers an hour travel through security and our aim is to make that experience as smooth as possible whilst ensuring safety – BLIP Systems helps us do that,” says Adrian Witherow, Chief Operating Officer at Edinburgh Airport.
“In order to improve passenger satisfaction, comply with service-level agreements and evaluate key performance indicators, it is important that airport managers are able to measure passenger queue and flow and subsequently improve waiting times. With our fourth UK installation, we are confident that BlipTrack also will be successful in providing Edinburgh Airport with all the necessary data to both optimize processes and improve the passenger experience,” says Christian Bugislaus Carstens, Marketing Manager at BLIP Systems.